02 — PRODUCT
Product management & leadership
I lead product in construction technology. Before that I was the customer — a site engineer, then a structural engineer on tall buildings. I've built product teams from scratch in San Francisco, Singapore and Munich, and I put as much into developing the people as into shipping the product.
// HOW_I_WORK
01
Discovery
I've been the customer. I map how an industry actually works before anything gets built.
02
Strategy
Instrument it, research it, then bet the roadmap on what the data says — not on the loudest opinion.
03
Teams
I build product teams from scratch and develop the people in them — PMs, designers, engineers — through hard technical work.
04
Cultures
I've led teams and served customers in the UK, China, the US, Singapore and Germany. Different ways of working; I've learned to lead in each.
// SELECTED_WORK
- 2026–now Prolo
Head of Product
AI-powered procurement for SME contractors.
- 2021–26 Building Radar
Chief Product Officer
Churn from 40% to 120% NRR · reached breakeven · helped raise $7M · ARR doubled · AI-native rebuild.
- 2019–21 Outer Labs
Client Engagement Director
Three delivery squads building SaaS for Google’s Real Estate org.
- 2018–19 Helix RE
Head of Product
Digital-twin product 0→1; opened Singapore. Acquired by Density.io.
- 2015–18 Flux · Google X
Application Engineer → GM Product Services
0 → 10,000+ users; founded a services practice selling $250k engagements.